Business Mimics Life And Vice Versa

I learned the hard way that how you do one thing is how you do everything.

Years ago, when I was still running one of my retail wireless stores in St. Louis, we had this young guy apply for a position. On paper, he was a rockstar, with a sharp resume, lots of energy, and said all the right things in the interview. So I gave him a shot.

Within the first week, I noticed something off. He’d show up late, always had an excuse. Said he was “figuring things out.” Claimed he was passionate about learning but skipped every chance we gave him to study the products or shadow experienced reps. His numbers were low, but every time I pulled him aside, he’d talk circles about how the system was unfair, or how we didn’t give him enough leads.

Fast forward a month he quit. No notice. Said he “found a better opportunity.” A week later, I heard he was working down the street at another store. Same story. Lasted two weeks. Then another store. Rinse and repeat.

That’s when it hit me:

If you run from hard things in business, you’ll run from hard things in life.

Fast forward a month he quit. No notice. Said he “found a better opportunity.” A week later, I heard he was working down the street at another store. Same story. Lasted two weeks. Then another store. Rinse and repeat.

And let’s be real: this isn’t about a job.

This is about discipline. Integrity. Follow-through.

In my early days, I sold T-shirts out of a van. I drove to New York myself to buy inventory because I couldn’t afford middlemen. I stood up all day in my stores because I believed you gotta EARN trust, not demand it.

In my early days, I sold T-shirts out of a van. I drove to New York myself to buy inventory because I couldn’t afford middlemen. I stood up all day in my stores because I believed you gotta EARN trust, not demand it.

That’s how I built everything I have.

So when I see people jumping from job to job every few months, calling it “growth,” I pause. Because growth isn’t found in escape it’s found in endurance.

You want to build a real business? Stick through the boring.

You want to be a leader? Show up when it’s hard. You want trust? Earn it, one follow-through at a time.

At the end of the day, business is just a mirror of your life. You can’t fake values. They show up in how you work, how you treat people, and how you show up for yourself.

That’s why I always say:

If you’re flaky in business, chances are, you’re flaky in life.

If you’re flaky in business, chances are, you’re flaky in life.

You don’t need to be perfect. But you do need to be consistent.

Because in business and in life the ones who win are the ones who stay.

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